{"version":"1.0","type":"video","provider_name":"FrameRate","provider_url":"https://framerate.tv","title":"Thermo Fisher Scientific - Custom Commercial Supply Explainer","description":"Thermo Fisher Scientific needed an engaging video that built off an earlier style to explain their custom commercial supply chain solutions. We took this a step further, elevating the existing concept of a travelling 2D ball in a rube goldberg style machine and moving into 3D at a pivotal moment. this switch was used to emphasise the greater need for customisation as ideas became bigger and moved to the next level, but also served to show ThermoFisher's innovation and willingness for customisation in pushing their design and brand forward.\n\nClient: Thermo Fisher Scientific\nAgency: Veracity Colab","author_name":"Point8","author_url":"https://framerate.tv/profile/Point8","thumbnail_url":"https://image.mux.com/LHxl86SxMSwDFPn83joyRQLxnKjM5eejeUS5kr3WUt8/thumbnail.jpg?time=40.109399&width=1280","thumbnail_width":1280,"thumbnail_height":720,"width":1280,"height":720,"html":""}