1.0 video FrameRate https://framerate.tv A speculative Nike concept film exploring the future of performance, motion, and immersive environments. Created as an AI-assisted cinematic motion design piece, the film follows a futuristic runner through a series of evolving holographic worlds, combining generative imagery and video with traditional compositing, animation, editing, and finishing. The project was developed to explore how AI can be integrated into a professional motion-design workflow while maintaining strong art direction, visual continuity, pacing, and brand-level polish. Creative Direction / Motion Design / AI Visual Development: Brian Castleforte Tools: After Effects, Higgsfield, OpenArt, AI image/video workflows Unofficial spec project. Not commissioned by or affiliated with Nike. Brian Castleforte https://framerate.tv/profile/Castleforte https://nddkbgiieurtcomzihzq.supabase.co/storage/v1/object/public/thumbnails/4543f0b7-ba04-4a6d-98e0-ab180b09799e/20f770a0-909b-4049-acdf-800cb01f1d52/thumbnail.jpg 1280 720 1280 720 <iframe src="https://framerate.tv/embed/20f770a0-909b-4049-acdf-800cb01f1d52" width="1280" height="720" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe>